Fee-Only vs Commission-Based Financial Advisors in Scottsdale: What the Difference Actually Costs You
A clear breakdown of how Scottsdale and Phoenix financial advisors get paid — fee-only, fee-based, and commission — with real-dollar examples and the disclosures to ask for before you sign.

'How do you get paid?' is the single most useful question you can ask a Scottsdale financial advisor. The answer shapes the advice you receive, the products you are shown, and the conflicts of interest that live inside your plan. Here is what the three most common compensation models actually look like in Arizona.
Fee-only: paid by you, and only by you
Fee-only advisors are compensated exclusively by their clients — no commissions, no product-based revenue, no revenue sharing. Fees are typically structured as a percentage of assets under management (often 0.5%-1.25% per year), a flat annual planning fee, or an hourly rate. Fee-only advisors registered as Investment Advisers are held to a fiduciary standard on their advisory business.
Commission-based: paid by product providers
Commission-based advisors are compensated when you buy a product — a mutual fund with a sales load, a variable annuity, a life insurance policy, or a fixed indexed annuity. Commissions are not automatically bad; some products genuinely fit certain plans. What matters is transparent disclosure of the total compensation and the alternatives that were considered.
Fee-based: a hybrid model
Fee-based advisors charge advisory fees on some accounts and earn commissions on others. This model is legal and common in Arizona, but the label sometimes causes confusion — 'fee-based' is not the same as 'fee-only.' A fee-based advisor may act as a fiduciary on the advisory portion and under the Regulation Best Interest standard on the brokerage or insurance side.
A hypothetical dollar comparison
Consider a $1,000,000 rollover into a retirement account. A fee-only advisor charging 1.00% AUM would bill roughly $10,000 in year one, disclosed on every statement. A commission-based advisor selling a mutual fund with a 5.00% front-end load would earn a one-time commission of about $50,000, embedded in the purchase — the same client sees $950,000 invested on day one. Neither outcome is inherently wrong, but the transparency is very different.*
*Hypothetical example for illustrative purposes only. Actual fees, commissions, and product costs vary based on the specific advisor, product, and account structure.
What to ask before you sign anything
- 'In dollars, what will I pay you in year one, and how does that change over ten years?'
- 'Are you a fiduciary on this recommendation? Please put that in writing.'
- 'Do you or your firm receive any compensation from third parties related to this product?'
- 'May I see your Form ADV Part 2 and Form CRS?'
How we're set up
Solutions First Financial Group is an independent firm. We act as fiduciaries on our advisory business, disclose all forms of compensation up front, and never bill you and receive a product commission on the same recommendation without disclosing it in writing. We also may earn a commission when recommending insurance and annuity products to our clients. If you'd like a written breakdown of what you're paying today, we're happy to review it with you.
Frequently asked
Questions Scottsdale retirees ask us
- Is fee-only always better than commission-based?
- Not automatically. Fee-only removes product-based conflicts of interest and is generally more transparent, but certain insurance products (like some annuities or long-term care policies) are only available through commissioned channels. The right question is whether the compensation is fully disclosed and whether the recommendation would still make sense if paid a different way.
- What is the difference between fee-only and fee-based?
- Fee-only advisors are paid exclusively by their clients. Fee-based advisors charge advisory fees but can also earn commissions on insurance or brokerage products. Both models are legal; the distinction matters because 'fee-based' does not mean 'no commissions.'
- What is a reasonable AUM fee for a financial advisor in Scottsdale?
- Advisory fees in the Scottsdale and Phoenix market typically range from 0.50% to 1.25% of assets under management per year, often with break-points at higher balances. Flat planning fees ($2,500-$10,000+) and hourly engagements ($200-$500/hour) are also common for retirement-focused clients.
